The McKinsey Mind
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McKinsey is the 800-pound gorilla on the consulting block. In the best-selling The McKinsey Way>/I>, Ethan Raisel provided a through-the-keyhole perspective on the way this worldwide consulting institution approaches--and solves--the myriad professional problems encountered by its high-powered clientele. His goal in that book was simple: to communicate "new and useful ...
在線閱讀本書(shū)
McKinsey is the 800-pound gorilla on the consulting block. In the best-selling The McKinsey Way>/I>, Ethan Raisel provided a through-the-keyhole perspective on the way this worldwide consulting institution approaches--and solves--the myriad professional problems encountered by its high-powered clientele. His goal in that book was simple: to communicate "new and useful skills to everyone who wants to be more useful in their business." The McKinsey Way used recollections and anecdotes of problem-solving techniques of the world's most successful consulting firm. The McKinsey Mind uses the same combination of insider knowledge and lucid prose to go a step farther: where The McKinsey Way showed readers what to do, The McKinsey Mind will show readers how to do it. The outline of the book will follow the same format as The McKinsey Way . It uses the same "lesson headings" as the original ("Don't Reinvent the Wheel," "Feel Free to be MECE"), but with a different focus. And that is where the similarity ends. The headings will be reorganized into a structure that focuses on implementation and expands upon lessons of The McKinsey Way with examples, parables, and exercises. The book can be used together with The McKinsey Way , or as a stand-alone, ensuring that both fans of The McKinsey Way and new readers will take-away important skills from the book.
艾森·拉塞爾：麥肯錫紐約公司的一名顧問(wèn)。他的客戶包括在金融、電信、計(jì)算機(jī)和消費(fèi)品行業(yè)中的主要公司。在加入麥肯錫之前，拉塞爾從賓夕法尼亞大學(xué)沃頓商學(xué)院獲得MBA學(xué)位，在倫敦的水星資產(chǎn)管理公司擔(dān)任權(quán)益基金經(jīng)理，同時(shí)也是一位投資銀行家。
保羅·弗里嘉 在獲得北卡羅萊納大學(xué)Kenan-Flagle。商學(xué)院的MBA學(xué)位之后，在匹茲堡的麥肯錫公司工作。從事的咨詢項(xiàng)目是有關(guān)國(guó)際擴(kuò)張、收購(gòu)和戰(zhàn)略計(jì)劃，教育、水以及其他行業(yè)，另外也為普華作咨詢。目前他在Kenan-Flagler商學(xué)院攻讀戰(zhàn)略博士學(xué)位，同時(shí)也是北卡羅萊納大學(xué)知識(shí)管理中心的執(zhí)行總裁。